Oregon’s Original Craft Beer Celebration, the Oregon Brewers Festival got its start in July 1988 as the brainchild of Art Larrance, founder of Portland Brewing Co. He had been to Oktoberfest in Munich and wanted to create a similar atmosphere while exposing locals to the variety of good microbrews. Back then, there were only four microbreweries in operation in Portland (BridgePort, McMenamins, Portland, and Widmer), and six across the state (Full Sail and Deschutes).
Art approached the Portland brewers to determine their interest in participating in a festival. McMenamins agreed to participate but declined to be an organizer. The remaining three—Widmer, BridgePort, and Portland Brewing—established the Portland Brewers Festival Association of Oregon and set off to put on the first festival.
The founders didn’t know it at the time, but they had a great concept on their hands. Today, the Oregon Brewers Festival is one of the nation’s longest-running and best-loved craft beer festivals; it’s also one the largest of its kind. Located on the west bank of the Willamette River, with majestic Mt. Hood as a backdrop, it is the ideal venue for beer lovers to congregate. With a laid-back attitude and scores of craft beers and ciders, the festival embodies the spirit of the city of Portland.
Around 50,000 visitors annually travel from all parts of the world to drink up what the Oregon Brewers Festival has to offer, infusing more than $20 million each year to the local economy—we’ll toast to that!